Mastercard Inc (NYSE:MA)’s Chief product officer Michael Miebach in an interview with the fortune noted that they acquired VocaLink with the aim of participating in a much broader range of payment flow. MasterCard has traditionally been associated with P2M –person to merchant type of payment. P2P (person to person) payments have increasingly become famous thanks to Paypal Holdings Inc (NASDAQ:PYPL)’s Venmo and other. Businesses are currently not seeing the need for writing a check or withdraw cash when they can digitally send other people money by just using their smartphones.
P2P payment is definitely helping businesses though companies who own them, including PayPal, have not yet figured out a way of making money from this technology. Nonetheless, nearly all financial service companies are joining the fray.
In other news, MasterCard has announced that it will be hosting an investment community meeting in September, in which members of the senior management team will provide updates on the company including product, strategy and business initiatives.
Master card has a new look though it seems familiar with the previous logo. The company has just unveiled the new logo that was created by design firm Pentagram, the same firm that revamped Verizon’s face last fall. In an interview with CMO Raja Rajamannar, he noted the aim of creating an entirely new design system for the company came from the desire to optimize the brand for the web. He further noted that the brand also wanted a simpler deign that would be a reflection of all its touch points.
Rajamannar also noted that MasterCard is universally recognized, with 2.2 billion cards carrying the MasterCard logo. There are also millions of merchants globally that carry the logo at points of transactions. The key for the company is the equity in that logo.
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